Between the generational giants of baby boomers and millennials, Generation X is an audience often neglected in healthcare marketers’ strategies. Don’t You Forget About Gen X, an eBook written by SPM Chief Strategy Officer Dan Miers, Dean Browell of Feedback, and Alan Shoebridge of Salinas Valley Memorial Healthcare System, establishes this generation’s crucial role as…
Don’t You Forget About Me: Understanding the Role of Gen X
Feedback is proud to be a part of a brand-new presentation, “Don’t You Forget About Me: Understanding the Role of Gen X” presented by Feedback’s Dean Browell and Alan Shoebridge from Salinas Valley Memorial Healthcare System. The two will debut the talk at the New England Society for Healthcare Communication’s annual conference this month (details below)….