That was one of, if not the best Healthcare Marketing & Physician Strategies Summit (HMPS) conferences I’ve ever been a part of – that Feedback has ever been a part of. The sessions, the camaraderie, the candor… it was the heart-filling, cup-filing, brain-tingling, coalition-building, industry-catapulting event we all needed. Huge thanks to Judy Neiman and my fellow co chairs Terri Goren, Susan Alcorn, Kriss Barlow, Kathy Dean, and Chris Boyer – a special statement 30th year of Forum for Healthcare Strategists!
What a delight to be onstage with Judy to present the very first Innovation and Excellence award to my dear friend Kriss Barlow. You have been such a sincere and powerful influence on this industry and one of my favorite humans.
It is hard to put our Thursday panel, “Digital Inclusion: Digital As a Gateway for Representation of the Underserved” and the response we have received from those in attendance into words. Much love to my incredible panel family whose bright light I am so thankful for: Lauren Reyes-Grange, Nathan E. Ziegler, Ph.D., and Kristy Dickinson. (Let’s do it again!) Judy and Reason One you are badasses for getting behind this and giving us the space and grace.
The clarion call: to focus on your community, make their lived experiences your north star (#digitalethnography helps), and begin to coalition-build like you never have before. This is an incredible time to share resources, build new partnerships, unusual relationships, strange bedfellows, choose vendors who have give a sh*t disease, those who care and give back… and show up for the communities that you serve. If you are the pillar of the community that you tell everyone you are on billboards, now is the time to put your mission where your mouth is. (And if you are a pillar – are you load-bearing?)
Last but holy crap not least – our Disney adventure with Feedback friends deliberately timed to not conflict with all the other events out of respect. We shouted “all aboard” and took a starship to Disney’s Hollywood Studios for an After Hours takeover I’ll never forget.
Ya’ll. I am TIRED. But in the best, most energized way.
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(Photo credits: Kris Barlow by David Reczynski for #HMPS25; Judy and I by Lacey; panel folks by ReasonOne, and SW nerd out by a Scottish tourist who passed by)
#TheWebIsForEveryone
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by Dean Browell
Dean Browell leads Feedback’s research as resident PhD with a passion for how generations interact online and is the co-author of the book Don’t You Forget About Gen X: One Generation’s Crucial Role in Healthcare. A frequent speaker across many industries, Dean has also briefed data on military family quality of life to The White House. He is a co-founder of Hidden In Plain Site and on the boards of The Poe Museum and Firehouse Theatre. Dean teaches courses at VCU School of Business and University of Richmond’s Institute on Philanthropy.