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Understanding Customer Behavior.

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Meet Spark451, Feedback’s Newest Strategic Partner

January 21, 2021

We are thrilled to announce our partnership with Spark451 Inc. to bring a new layer of insights to supercharge Higher Education marketing! From Spark451’s announcement: Jeff Bezos once said, “your brand is what other people say about you when you’re not in the room.” At Spark451, we’ve spent nearly a decade helping college and university…

Filed Under: Blog, News

Feedback on Becker’s Healthcare and SHSMD Podcasts

December 30, 2020

Feedback’s Dean Browell was a guest on both the Becker’s Healthcare Podcast and the the Society for Health Care Strategy & Market Development (SHSMD podcast talking about Generation X’s role in healthcare and more! He spoke alongside Alan Shoebridge (Salinas Valley Memorial Healthcare System) and Dan Miers (SPM), his fellow co-authors of Don’t You Forget…

Filed Under: Blog, News Tagged With: generation x, generations, genx, healthcare

Are you looking for the X factor in your healthcare marketing?

October 29, 2020

Between the generational giants of baby boomers and millennials, Generation X is an audience often neglected in healthcare marketers’ strategies. Don’t You Forget About Gen X, an eBook written by SPM Chief Strategy Officer Dan Miers, Dean Browell of Feedback, and Alan Shoebridge of Salinas Valley Memorial Healthcare System, establishes this generation’s crucial role as…

Filed Under: Blog, News Tagged With: Behavior, book, boomers, digital ethnography, generation x, generational differences, generations, market research, Millennials, publishing

Feedback Featured on Blog on COVID-19 Patient Behavior and Virtual Tours

July 9, 2020

Feedback’s Dean Browell is featured in a blog by our friends at White Rhino discussing patient behaviors, COVID-19 safety, and virtual tours. An excerpt from the blog: “Patients get a behind the scenes look at COVID safety protocols“: Especially with such a complex and emotional topic, sometimes telling patients what you’re doing is not nearly…

Filed Under: Blog, News Tagged With: Behavior, hcmktg, healthcare, Research, virtual tours, web

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Recent News

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