Millennials are changing things up. In a big way. And they will continue to change the purchasing patterns for years to come. So it’s no wonder that businesses are dying to know more – to dig deeper into how they behave, how they consume, and most importantly, how to reach them. Recent projects here at…
Passive Identity: From AOL Away Messages to Instagram
Picture it: College or High School, 1997…AOL Instant Messenger. Relationships were won or lost based on what Cure lyric was carefully chosen to appear when friends saw that you weren’t available. This mini digital mission statement for the hour (or the day if you were deliberately gone or hiding for a long time) quickly evolved…
Blogtoberfest: The Rise of Fall
Fall brings about a number of clear indicators, from the leaves, to pumpkin-flavored everything, to the crispness in the air. But it also showcases some interesting behavioral trends and gaps in services that are still waiting to be filled. Of course, those gaps are actually opportunities – so let’s look at Fall critically and see…
Researcher Interview: Michael Dabrowski
Welcome to another entry in our series exploring our own researchers who make Feedback tick. Our crew includes those with anthropology, sociology and psychology backgrounds who help us understand past and present behaviors and look ahead at the trends of the future. This interview is with Researcher Michael Dabrowski… What’s your personal background, education, and…