I’ve been thinking a lot lately about how much easier and quicker it is becoming to make the business case for anthropology between research deliveries, class lectures, and introductions to new clients. Everyone appears more aware of what they don’t know. How do we make sense of a population and the environment in which they…
market research
Exploring Military Quality of Life Realities: A Digital Ethnographic-Driven Conversation
In early 2024, the Association of Defense Communities (ADC) commissioned Feedback to conduct a Digital Ethnography Military Quality-of-Life (QoL) Indicative Study. The objective: to illuminate the experiences of military families within the framework of the Five & Thrive model, encompassing housing, healthcare, education, childcare, and spouse employment. Leveraging the expertise of PhD-level social scientists along with advanced…
White Paper: 18-Month Pulse Report – Nursing Spotlight
For 15 years, Feedback has conducted digital ethnographic research studies across various industries, uncovering actionable insights from extensive online discussions. Our expertise extends to healthcare domains, where we’ve recently conducted a deep analysis of nurses’ conversations. Introducing our latest white paper: 18-Month Pulse Report – Nursing Spotlight. This in-depth report sheds light on the discussions…
Third Spaces Aren’t Dead. They’ve Just Changed Shape.
For those of you who aren’t familiar, in 2000 a man named Robert Putnam came out with a book titled “Bowling Alone: The Collapse and Revival of American Community.” In that book he asserted that community participation in the so-called “third space,” defined as any gathering place for people that wasn’t work or home, was…