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Understanding Customer Behavior.

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Feedback Hosts Largest Dent: Blend Event Ever

December 12, 2025

As 2025 wrapped, Feedback hosted the ninth annual community event Dent: Blend at Common House in Richmond, VA. An offshoot of the larger four-day conference in Santa Fe, Richmond’s afternoon-sized event featured a powerful set of lenses on the topic of becoming, from the company refocusing to give back to their community, the city undergoing…

Filed Under: Blog Tagged With: Audience, Behavior, digital ethnography, market research, reddit, Research

Visiting Our Partners in Strategy

October 6, 2025

Last week I had the pleasure of traveling to the beautiful headquarters of Ten Adams in Evansville, IN to give a talk about digital ethnography, my own personal journey, community, healthcare, and more. Visiting them in person was such an important moment – to get face to face and brainstorm, meet with account teams and…

Filed Under: Blog Tagged With: Audience, Behavior, digital ethnography, market research, reddit, Research

Predator to Partner: The Essential Moment for Coalition Building In Regional Healthcare

May 21, 2025

Coalition building is an important theme those of you who have heard me speak about in recent research deliveries, a panel at the Forum for Healthcare Strategists (#HMPS), and a Mid-Atlantic Society for Healthcare Strategy and Market Development (#MASHSMD) talk. I thought it important to share a bit more on what I mean by this….

Filed Under: Blog Tagged With: Audience, Behavior, digital ethnography, market research, reddit, Research

Feedback Celebrates Landmark Healthcare Conference

May 2, 2025

That was one of, if not the best Healthcare Marketing & Physician Strategies Summit (HMPS) conferences I’ve ever been a part of – that Feedback has ever been a part of. The sessions, the camaraderie, the candor… it was the heart-filling, cup-filing, brain-tingling, coalition-building, industry-catapulting event we all needed. Huge thanks to Judy Neiman and my fellow co chairs Terri Goren, Susan…

Filed Under: Blog, News Tagged With: Audience, Behavior, digital ethnography, market research, reddit, Research

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Recent News

  • Feedback Hosts Largest Dent: Blend Event Ever
  • Visiting Our Partners in Strategy
  • Predator to Partner: The Essential Moment for Coalition Building In Regional Healthcare
  • Feedback Celebrates Landmark Healthcare Conference

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