Feedback Blog
The Power of Digital Ethnography: A Strategic Imperative for DoD and Federal Agencies
In an era defined by digital connectivity and evolving stakeholder expectations, government entities face unique challenges in understanding and engaging their audiences effectively. Traditional research methods often fall short in
The Top 3 Misconceptions We’re Seeing in Healthcare
Feedback cuts through the noise to reveal the truths influencing healthcare today. Leveraging our research expertise, we bring hospitals and healthcare professionals crucial insights for mastering healthcare’s complexities. Here, we
Healthcare Marketing – The Realm of Quantitative and Qualitative Data
Feedback was recently highlighted on the Hello Healthcare podcast by Actium Health and the Forum for Healthcare Strategists: Join Dean Browell (Chief Behavioral Officer, Feedback), Danny Fell (Sr. Strategist, Optum), and
Recap of Dent: Blend Richmond 2023
For the seventh (!) year running, Feedback’s Dean Browell hosted Dent: Blend Richmond at Common House. Dent:Blend is an annual unpretentious event about vision with smart, thoughtful folks trying to change
Humans on the Internet – Social, Cultural, & Behavioral Listening as an Engine for Analytics
Knowing how to prompt ChatGPT like a sloppy-but-diligent intern for data that must be measured with a few heaping spoonfuls of salt is one thing, a basic skill for a
Feedback’s Browell Featured on Health Impressions Podcast
Feedback’s Chief Behavioral Officer, Dean Browell, is featured in the latest episode of the Health Impressions podcast in an episode entitled, “Navigating the Challenges of Healthcare Branding and Authority.” In
Cracking the Burnout Code: Insights from COVID-19 Clinicians and Present-Day Pharmacists
Over a year ago, Feedback predicted the recent pharmacist walkouts, from Walgreen’s pharmacists to the pharmacy techs at hospital systems. Read more in the white paper below! When your entire
Digital Ethnography: Empowering Leadership With Fast, Adaptive Human-Centered, Tech-Fluent Insights
Urgency to arm organizational leadership with “data-driven” decision-making is all around, and even more abundant are the data solutions rising every day to meet that need – and while these
Using Digital Ethnography & Behavioral Science to Avert Employee Strikes
From healthcare facilities to the auto industry and logistics giants like UPS, employee strikes have been disrupting services and drawing attention to workplace issues. These incidents raise a crucial question:
Feedback Announces Internship Program with Purdue Anthropology
Digital ethnography pioneers Feedback and Purdue University’s Department of Anthropology are proud to announce a new internship program beginning fall of 2023. This paid program will feature two interns who
Shaping the Future of Education: Unleashing the Power of Digital Ethnography
In the ever-changing landscape of education, understanding the needs, behaviors, and aspirations of students and educators is crucial for delivering impactful learning experiences. Traditional research methods often fall short in
From Pizza to Strikes: Listening to and Predicting Workforce Woes
Take a look at the photo associated with this article and the front sign: “We need a bathroom break, not a pizza party!” We have been tracking nurse sentiment for
Big Data vs. Thick Data: The Road to Data-Driven Marketing
Feedback’s Dean Browell and Optum’s Danny Fell have been speaking on “thick data” at conferences this year and the important concept is featured in a special article at eHealthcare Strategy
Feedback 101: What is Qualitative Research?
To put it bluntly, qualitative research is research that yields data not based on numbers. Qualitative research values rich descriptions and inputs from both researcher and participant alike. It’s used
Bringing Behavioral Science to the C-Suite
From the Desk of the CEO:We have lost count of how many times in the past year we’ve had conversations with C-suite leaders who are by their own admission uncertain,
The Peril of Stale Personas
If there is one type of work we love doing that is the most crucial, it might be creating or updating personas or segmentation. If your personas are 3+ years
Top 5 Recruitment and Retention Warning Signs
Turnover is high, morale is mercurial, and the annual employee survey struggles to get meaningful responses (or responses at all)… sound familiar? In our research of workforces all over the
B2B and Social Listening: The Secret Advantage
Often when we think of social listening and online behavior we immediately conjure visions of consumer social media and TikTok-scrolling teens – but social media, broadly, has also been the