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Understanding Customer Behavior.

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Keeping an Eye on Banking Behaviors During the Crisis

May 12, 2020

Our current crisis provides unique challenges for the financial service industry Looking at consumer finance and banking, let’s explore how audiences may pivot in nuanced ways during and after this crisis. All of this could be seen by applying digital ethnography and listening to the voice of the consumer as they talk to peers right…

Filed Under: Blog Tagged With: Audience, Behavior, crisis, digital ethnography, market research, pandemic, Research, social media

How is COVID-19 Impacting Packaging Habits?

May 5, 2020

Our current crisis provides unique challenges for packaging brands and those that rely on them How could packaging pivot during and after the pandemic? Let’s consider what we can learn about consumer habits during this unusual time through social listening and digital ethnography: The Opening– Package opening processes: How are habits in opening mail and…

Filed Under: Blog Tagged With: Audience, Behavior, crisis, digital ethnography, market research, pandemic, Research, social media, Trends

Keeping an Eye on Healthcare Behaviors During the Crisis

April 28, 2020

We’ve conducted several weeks of healthcare research within multiple states across the country, so we thought we’d share some thoughts around what we’re seeing and what you really, really need to be watching for in the nuance of all of this. And there certainly is nuance. Our research (qualitative online behavior – “digital ethnography”) is…

Filed Under: Blog Tagged With: Audience, Behavior, digital ethnography, hcmktg, healthcare, market research, pandemic, Research, social media

3rd Annual Dent: Blend Hosted at Feedback

September 26, 2019

Feedback was proud to host the 3rd annual Dent: Blend conference last week, where visitors from across industries and across the country (including here in the host city of Richmond, VA) once again enjoyed the community, program, and activities of a one-day conference full of innovation and heart. A lunch (surprise all-vegan) by The Daily…

Filed Under: Blog, News Tagged With: #dentblendrva, Behavior, conference, dent, Dent blend, Feedback 10 Years, innovation, leadership, Research

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