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3 New Consumer Personas Retailers Should Listen To

April 1, 2020

Our current crisis provides unique challenges for brands that rely on physical retail For retailers, online presence and ecommerce sales are more important than ever, which means understanding audiences and listening to the voice of the customer are too. This is especially important for brands that are / were massive brick and mortar brands with…

Filed Under: Blog Tagged With: crisis, digital ethnography, engagement, market research, pandemic, Research, retail, social listening, social media, voice of the customer

EFM and Feedback

September 4, 2019

A round of applause for Experiences For Mankind! 2019 marks the tenth anniversary of Feedback and to celebrate we will be sharing memories from the last ten years. From multiple-cross-country trips to multi-country ones, from Keyboard Cat to Bonnaroo, and from three determined founders to a family of friends and colleagues all over… we’ve been…

Filed Under: Blog, News Tagged With: advertising, Anniversary, digital ethnography, engagement, F10, Feedback 10 Years, partners, Research, social media

SHSMD and Feedback

June 5, 2019

A round of applause for: The Society for Healthcare Strategy & Market Development (SHSMD)! 2019 marks the tenth anniversary of Feedback and to celebrate we will be sharing memories from the last ten years. From multiple-cross-country trips to multi-country ones, from Keyboard Cat to Bonnaroo, and from three determined founders to a family of friends…

Filed Under: Blog, News Tagged With: AHA, conference, engagement, F10, Feedback 10 Years, Research, SHSMD

Don’t You Forget About Me: Understanding the Role of Gen X

May 15, 2019

Feedback is proud to be a part of a brand-new presentation, “Don’t You Forget About Me: Understanding the Role of Gen X” presented by Feedback’s Dean Browell and Alan Shoebridge from Salinas Valley Memorial Healthcare System. The two will debut the talk at the New England Society for Healthcare Communication’s annual conference this month (details below)….

Filed Under: Blog, News Tagged With: conference, engagement, event, gen x, generation x, generational differences, generations, genx, hcmktg, healthcare, identity, NESHCo, Trends

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